Light Up Artesia is the kickoff to the holiday season in downtown Artesia! Artesia MainStreet becomes a winter wonderland with thousands of lights in the trees along Main Street. Everyone gathers downtown for late night shopping with downtown merchants while Santa Claus is escorted downtown with the Parade of Lights. Santa stays to listen to holiday requests while outdoor vendors sell holiday gifts and treats. Downtown twinkles and community spirit shines during Light Up Artesia as people stroll, shop and eat.